Campaign
Times Square Streaming Runway Show
CLIENT
Marc Jacobs
Overview
During the Summer 2023 runway show, Marc Jacobs made a bold and unforgettable statement by taking over Times Square, one of the world's most iconic and high-traffic locations.
STRATEgY
During the Summer 2023 runway show, Marc Jacobs made a bold and unforgettable statement by taking over Times Square, one of the world's most iconic and high-traffic locations.
GOAL
The show was live-streamed across several massive, high-impact video screens, transforming the heart of New York City into a dynamic celebration of fashion.
Results